PROJECT OVERVIEW
WHO: GILSBAR insurance
WHAT: Logo rebrand
Branding & Identity Design
Business set & collateral
Branding & Identity Design
Business set & collateral
WHEN: 2021 | WHERE: Covington, LA
WHY: refresh brand with new logo
promote brand awareness
communicate technology driven approach with a focus on human connection
promote brand awareness
communicate technology driven approach with a focus on human connection
![](https://cdn.myportfolio.com/199e729fbca7815ec2674fb24eda4617/b744ef94-b4c9-4bd1-9b15-2463119a7bcd_rw_1200.jpg?h=5c359779795ea1597578b793eb4a96c0)
![Business Cards](https://cdn.myportfolio.com/199e729fbca7815ec2674fb24eda4617/a4cfaf80-c6bc-4acf-9f9c-241fb1ce6e4a_rw_3840.jpg?h=d2dd578a3ee2fc2bdd2faaf5fdfc7f66)
Business Cards
![Business Cards](https://cdn.myportfolio.com/199e729fbca7815ec2674fb24eda4617/14ffabaf-8451-4af2-b188-bc0a10e80101_rw_3840.jpg?h=5cf6d2fb9854b1cd85a9782701005a14)
Business Cards
![Envelope](https://cdn.myportfolio.com/199e729fbca7815ec2674fb24eda4617/618b6d4d-6e88-412a-8acf-6de113b04c8c_rw_3840.jpg?h=174c15515ec38194cb3347363af19c52)
Envelope
![Letterhead](https://cdn.myportfolio.com/199e729fbca7815ec2674fb24eda4617/4fb531b8-be27-45c2-9900-b8621d96c426_rw_3840.jpg?h=0f83d2c54f1f45e672d0a8431c00fd6d)
Letterhead
![Bifold Folder](https://cdn.myportfolio.com/199e729fbca7815ec2674fb24eda4617/2d45cb00-f242-45ec-8447-11566c418265_rw_1920.jpg?h=5f0c1cfbb29c591025814fe6a0498fd6)
Bifold Folder
![Trifold Folder](https://cdn.myportfolio.com/199e729fbca7815ec2674fb24eda4617/daa003f8-f86b-48ec-a10e-c9b777a16a56_rw_3840.jpg?h=206c4559b9aa5808661b21021f4236f6)
Trifold Folder
![Sell Sheets](https://cdn.myportfolio.com/199e729fbca7815ec2674fb24eda4617/47c4c07e-ba84-442a-a82c-0c709949d08a_rw_3840.jpg?h=a5988b93ea61cc3aa3882e66333054ee)